Bora Başman is a Strategic Partnerships Development Manager at YouTube, specializing in TV+Film, Sports, and News since 2015. With a decade of experience in cultivating high-impact partnerships, Bora has helped establish the largest TV+Film catalog for Turkish content on the platform and positioned YouTube as a central hub for authoritative news. Prior to YouTube, Bora held roles at MindShare, Turkcell, and L'Oréal, where expertise in media planning and digital marketing contributed to significant revenue growth. Bora holds an Executive MBA and has pursued further education in negotiation and organizational leadership.
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