Lori Darks is a seasoned professional with a diverse background in influencer marketing and content creation. As the Founder and Director of Influencer Marketing at RevSocial since July 2019, Lori has successfully crafted and executed marketing strategies, managed influencer partnerships, and monitored campaign performance metrics while collaborating with cross-functional teams. Alongside this role, Lori has built a substantial online presence as a Content Creator on YouTube, amassing over 70,000 subscribers and collaborating with notable brands. Previous experience includes positions as a Leasing Consultant and Assistant Property Manager, which honed skills in customer service and property marketing. Educationally, Lori holds a degree in Communication with a focus on Public Relations and Marketing from The University of Texas at San Antonio.
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