Chanon Cook is a youth insights expert with extensive experience in the media, entertainment, gaming, and tech industries. As the current Head of Custom Research Studio at YPulse, Chanon specializes in emerging trends and youth-driven market shifts, collaborating with major brands such as Disney and Google. Previously, Chanon served as Vice President at Cassandra, where they guided research teams on generational insights, and held leadership roles at Universal Kids and Comedy Central, contributing to significant brand developments and audience engagement strategies. Chanon holds a Master's degree in Media Studies from The New School, a Bachelor's degree in Economics from Lyon College, and an Executive Certificate in Marketing Strategy and Data Analytics from Cornell University.
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