Beatriz Rivera

Beatriz Rivera is a Marketing Specialist EU at Yugo since September 2025, focusing on planning, executing, and optimizing SEO and SEM campaigns while supporting digital strategies across multiple European countries. Previously, Beatriz held roles as a Digital Marketing Specialist at LUDA Partners, specializing in email marketing and web development with a user-centered design approach. Experience also includes serving as a project manager at Correos utilizing agile methodologies, account specialist at HH Global for Kimberly Clark in Central America and the Caribbean, and positions in graphic design and digital media management. Beatriz's academic background includes an MBA in Business Administration, a Master's in Project Management, and a degree in Strategic Design, complemented by a diploma in Basic Digital Marketing.