Will Chen is an accomplished professional with extensive experience in franchise development and retail management. Currently serving as the Associate Director of Franchise Development at Yum China since November 2015, Will oversees global franchise operations. Previous roles include National Retail Development Manager at Swatch Group, Senior Manager of National Business Development at 卡骆驰贸易（上海）有限公司, City Supervisor at 玫琳凯, and Regional Customer Supervisor at 扬·罗比凯. Will holds a degree from Renmin University of China, obtained between 2002 and 2005.
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