Cillian Tobin has a diverse work experience spanning various roles and industries. Their most recent position was as an Acquisition Marketing Manager at Zai, a role they began in September 2021. Prior to that, they worked as an Acquisition Marketing Manager at CurrencyFair starting in December 2020. In this role, they also served as a Paid Search Manager from February 2020 to November 2020.
Before joining CurrencyFair, Tobin worked at CarTrawler as a Senior Paid Search Specialist from December 2017 to March 2020. Cillian was responsible for improving CarTrawler's PPC performance through SEM channels, mentoring team members, and leading collaborative projects. Cillian also held the position of Paid Search Specialist at CarTrawler from April 2016 to December 2017.
Tobin's earlier experience includes working as a Paid Search Executive at iProspect from July 2015 to April 2016. In this role, they were responsible for creating and managing Paid Search campaigns for international brands. Cillian also worked as a Digital Marketing Specialist at Bookassist from July 2014 to June 2015, where they partnered with hotels to enhance their online presence and drive direct bookings through SEM campaigns.
In the beginning years of their career, Tobin worked as an IT Support Engineer at ASTI from May 2008 to July 2014. Cillian also held positions at Rabobank, including IT Service Desk Analyst from January 2007 to May 2008, and Reconciliation Analyst from June 2004 to December 2006.
Cillian Tobin obtained a Postgraduate Diploma in Digital Marketing from the Digital Marketing Institute in the year 2014. Prior to that, they pursued a BSc in Computing & Multimedia Programming from Dún Laoghaire Institute of Art, Design and Technology, completing it from 2001 to 2004. Before their tertiary education, Cillian attended Portmarnock Community School from 1994 to 2000, though no specific degree or field of study is mentioned. In terms of certifications, Cillian Tobin has acquired the following: Advanced Google Analytics from Google in October 2019, Google Analytics Individual Qualification from Google in October 2019, Google Ads Mobile Certification from Google in June 2017, and Google Ads Search Certification from Google in August 2014.
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