Lars Hallbauer is a seasoned professional with extensive experience in merchandise planning and product management within leading global companies. Currently serving as Team Lead in Merchandise Planning at Zalando since September 2021, Lars also holds the title of Certified Coach, mentoring leaders in their career and leadership journeys. Previously, from October 2010 to September 2021, Lars held multiple director roles at adidas, including Director CtC Assortment Planning and Director BU Originals & Action Sports, where Lars was instrumental in driving assortment planning processes, managing P&L, and cultivating a strong consumer experience. Earlier career highlights include positions at Puma and an educational background that includes a diploma in business administration from the University of Applied Sciences Worms. Lars's expertise spans cross-functional leadership, product development, and strategic planning in the sports and lifestyle sectors.
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