Mario Watzinger is a seasoned professional in social media and influencer management, currently serving as the Senior Global Social Media & Influencer Manager at Zalando SE since March 2017. In this role, Mario oversees Zalando's global Instagram channels and develops strategies for various social media platforms, including TikTok and Pinterest. Responsibilities also include art direction, content production, talent buying for campaigns, and stakeholder management. Previously, Mario held positions as a Social Media Manager for DACH markets at Zalando and a Brand Marketing Intern, enhancing local marketing strategies. Experience also includes working at ADVANTAGE AUSTRIA within the Austrian Embassy in London and a Fashion Buying Internship at Peek & Cloppenburg. Mario holds a Bachelor of Science in International Business Administration from WU (Vienna University of Economics and Business) and attended Bentley University.
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