Myrian Lima is a seasoned professional with over 15 years of experience in Trade Marketing and Sales, currently serving as the National Coordinator of Marketing and Sales for Franchises at Burger King do Brasil. Myrian holds an MBA in Marketing from Fundação Getulio Vargas and has expertise in strategic market analysis and consumer trends. In this role, they lead planning and management for over 200 franchised Burger King and Popeyes locations, focusing on store performance and team engagement. Myrian’s past experiences include significant roles at Coca-Cola and Grupo Arcor, where they contributed to market strategies and sales initiatives.
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