Michael Barton is a Senior Insights Analyst at Zapmap, leveraging data to provide crucial insights for commercial clients. They previously held roles at The AA and Autovia, focusing on data analysis, report generation, and optimizing online customer experiences using tools like SQL, Google Analytics, and BigQuery. Michael is also a renowned keynote speaker and author on autism and neurodiversity, having delivered over 100 talks, including a TEDx presentation, and published three books on the subject. In their spare time, they are a semi-professional musician and a black belt in Judo, with a passion for rock climbing and winter sports.
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