Zappi
Kim Malcolm is a seasoned professional in product strategy and marketing with extensive experience in leading roles at Zappi and Kantar. Since September 2021, Kim has served as the Senior Director of Product Strategy at Zappi, where responsibilities include defining the product strategy for advertising solutions. Previously, within Kantar from September 2017 to September 2021, Kim held several key positions including Director of Product Marketing and Global Commercialization and Pricing Director for new products, focusing on developing propositions, sales content, and commercial success across global product portfolios. Kim’s career began at Kantar Millward Brown in 2003, progressing through various roles to enhance marketing and sales strategies. Kim holds a degree in Modern Languages from the University of Hull and completed a program with the Product Marketing Alliance in June 2022.
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