Astrid Heitz

Astrid Heitz is an experienced marketing and media professional with a diverse background in leadership roles. Since February 2019, Astrid has been the Head of the Consumer Promotion Department at ZDF, overseeing various teams including Paid Media. Prior positions include Product Manager and Country Manager for France and Spain at InteractiveMedia CCSP GmbH, as well as Productmanager at Ströer Digital Media. Early in the career, Astrid served as Marketing Director within Deutsche Telekom Group and held strategic marketing roles at Verlagsgruppe Handelsblatt. Astrid's educational achievements include a Master in International Business from the University of Cologne and experiences at the Norwegian School of Economics and Universidad Complutense de Madrid.