Sylvia Brucker

Sylvia Brucker is a Senior Director of Entertainment at ZDF Studios GmbH, where they have been instrumental in the development of international licensing and merchandising since 2006. After studying Communication and Media Sciences, Business Administration, and Organizational Psychology at Ludwig-Maximilians-Universität München, Brucker held various roles at Bavaria Film, including merchandising and product development. They joined ZDF Enterprises in 1996 as a Licensing Manager and advanced to lead merchandising and the Home Entertainment department over the years. Brucker's extensive experience in the entertainment industry includes significant contributions to ZDF's retail initiatives and partnerships.