ZEFR
Anthony T. is a seasoned professional in digital advertising and campaign management, currently serving as Senior Campaign Manager at Zefr since August 2022. Previously, Anthony held the position of Senior Director of Digital Ad Operations at HMP Global and Director of Marketing Science for the Global Apple account at OMD USA. With a strong foundation in ad operations, Anthony has led teams and managed client relationships at Kinesso and Team One, overseeing major accounts such as Sony and Lexus. Anthony's expertise encompasses a wide range of ad serving platforms and campaign management tools, supported by advanced academic credentials, including a Master of Arts in Industrial & Organizational Psychology from The Chicago School and dual Bachelor's degrees in Management and Psychology from the University of California, Merced.
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ZEFR
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Zefr is a video advertising platform that delivers pre-flight, targeted video ad placements. Their platform enables advertisers to deliver scaled video campaigns based on unique brand preferences, with precision, control, and effectiveness.