Bill Petrin

Senior Director, Marketing Technology & Operations at Zenfolio Inc

Bill Petrin is an accomplished Senior Director of Marketing Technology & Operations at Zenfolio, Inc since June 2018, where responsibilities include managing the marketing tech stack and overseeing a conversion rate optimization experimentation program focused on KPI enhancement. As the owner of Studio Rincon Yoga, Fitness, Dance, Bill Petrin has provided a range of classes in Menlo Park since May 2010, emphasizing personalized instruction in a community-oriented setting. Bill Petrin also co-founded Namafit.com, addressing the needs of studio owners and consumers alike. Previous roles include significant contributions as a Senior User Interface Engineer and Domain Manager across various companies, including Arvixe, Adara Media, and Cisco Media Solutions Group, and Bill Petrin holds a BS in Physical Geography from UC Santa Barbara.

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