Smita S.

Smita S. is an accomplished product marketing professional with extensive experience across various industries, including technology and hospitality. Currently leading global marketing efforts for Zenoti's Medspa vertical, Smita oversees the go-to-market strategy for new product releases. Previous roles include significant contributions at Snaptrude, where Smita initiated the product marketing process within the AEC space, and at Hotelogix, where leadership resulted in a 100% increase in pipeline growth through multi-channel marketing. Smita has also held positions at Avekshaa Technologies, Adfactors PR, dailyhunt, Spice Digital, and Bharti Airtel Limited, showcasing strong skills in business development, marketing strategy, and team management. Smita holds an MBA in Marketing and HR from the Indian Institute of Technology (Indian School of Mines) and a Bachelor of Applied Science from Delhi University.