Greta Held

Greta Held is currently a Product Owner in Digital Communication at Zeppelin Group since October 2023. Previous experience includes roles such as Junior Product Manager and Masterandin in Sales Management at Telefónica Germany from December 2021 to May 2023 and June 2021 to November 2021, respectively. Greta held a Werkstudentin position focused on Transformation & Digital Processes at Telefónica Germany, and contributed to technical documentation and product management in earlier roles at PTV Group and BSH Hausgeräte AG. Academic qualifications include a Master of Science in Kommunikation und Medienmanagement from Karlsruhe University of Applied Sciences, complemented by international studies in Intercultural Studies at Aarhus University and an MBA at Pwani University in Kenya, as well as a Bachelor of Engineering in Technische Redaktion und Kommunikation from Hochschule München University of Applied Sciences.