George Yashin

George Yashin has a diverse work experience in the technology and fashion industry. George is currently serving as the Chief Executive Officer of ZERO10, an iOS app that allows users to try on digital clothes in real-time and create digital content. Prior to this, George was the CEO and Founder of ZNY from 2010 to 2022. George also founded Sole Fresh in 2015, a company that provided dry cleaning services and cleaning products for shoes and sneakers. Sole Fresh rapidly grew and made an impact on the international market before it was sold in 2019.

George Yashin attended the British Higher School of Art and Design from 2013 to 2014 but did not complete a degree or field of study there. Prior to that, they attended the Academy of Labor and Social Relations from 2008 to 2011, also without completing a degree or field of study.