Kay Yi

Kay Yi is an accomplished professional with extensive experience in market research and analytics. Currently serving as the APAC market research lead at Zespri International since July 2019, Kay has successfully established a data-driven team across eight APAC markets while managing a US$2M budget. Prior to this role, Kay held various positions at Nielsen, including global market research manager and senior manager of advanced analytics consulting, leading significant projects for major clients such as Nissan and Coca-Cola. Earlier career experiences include serving as an analyst at Morgan Stanley. Educational qualifications include a Bachelor of Business Administration from Kyung Hee University, a Bachelor's degree in International Business from Hong Kong Baptist University, and ongoing pursuit of a Global Executive MBA from INSEAD.