Carrie Wright is a seasoned campaign management professional with extensive experience in the marketing technology sector. Currently serving as a Principal Campaign Manager at Zeta Global since September 2021, Carrie leads a high-performing team and oversees comprehensive email campaign execution for enterprise clients, ensuring meticulous strategy, setup, audience segmentation, and performance tracking. Previous roles include Senior Campaign Manager, where responsibilities encompassed managing email and SMS campaigns and training junior staff, as well as various positions in artist management and administrative support roles within the music industry. Carrie holds a Bachelor of Science in Entertainment Industry Studies from Belmont University, awarded in 2018.
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