Stephen Li is an experienced professional in ad operations and programmatic analysis, currently serving as the UK Ad Operations Manager at Ziff Davis since January 2019. In this role, Stephen manages campaigns across various tech and gaming platforms, including IGN and Mashable, focusing on trafficking, optimizations, and revenue reporting. Previous experience includes a position as Programmatic Analyst at UNILAD Group, where Stephen contributed to one of the most engaged social media channels globally. Additional roles have included Data Analyst Intern at Recruiting Brainfood, Recruitment Consultant at Pearson Frank, and various capacities in customer service and support. Stephen holds a Master’s Degree in Economics and a Bachelor’s Degree in the same field from the University of Sheffield.
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