David Elkins

David Elkins is an experienced content strategist and editor with a strong background in enterprise content development. Currently serving as the Head of US Enterprise Content Strategy at Zoho since 2016, David has been instrumental in enhancing brand recognition in the US mid-market and enterprise sectors by defining brand positioning and launching a specific web property. Previous roles at Zoho include Head of Content Review and Lead Technical Editor, where David managed editorial processes and improved help documentation for various cloud-based business applications. Prior to Zoho, David worked as Head English Copywriter at PCN Inc., developing content for international web projects, and as a freelance copywriter and copyeditor, catering to diverse clients. David holds a Bachelor’s Degree in Comparative Literature from the University of California, Santa Cruz, and has studied at King's College London.