Shishir Kumar is a Manager at ZS, where since July 2018, Shishir has been instrumental in transforming omni-channel sales and marketing solutions for global clients through innovative AI/ML technologies. Key contributions include leading projects such as Field Suggestion, Omni Channel Next Best Action, and Dynamic Targeting. Prior experience as a Consultant at Deloitte India involved developing advanced analytics for fraud management in the insurance sector. Earlier, during tenure at Tata Consultancy Services, Shishir excelled as a Software Developer by creating advanced data solutions for asset and wealth management, enhancing business intelligence reporting efficiencies, and generating significant revenue through project up-selling. Shishir holds an MBA in Marketing from Great Lakes Institute of Management and a Bachelor's degree in Electronics and Communications Engineering from Gurukula Kangri Vishwavidyalaya.
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