Tim Sarno

Tim Sarno is a seasoned professional in the pharmaceutical and consumer packaged goods sectors, currently serving as Principal at ZS Associates since January 2018. With a strong foundation in strategy and insights management, Tim's expertise was enhanced through the acquisition of BASES Rx capabilities by ZS. Prior to this role, Tim spent over 15 years at Nielsen, where positions included Vice President of the Account Services (Delivery) Team for the Pharmaceutical Practice, Director of the Pharmaceutical Practice, and various management roles focusing on consumer packaged goods. Tim’s background includes overseeing project delivery for BASES Pharma studies, managing significant client accounts, and executing data analysis for revenue forecasts. Tim holds a Bachelor of Business Administration from Bucknell University, with additional studies in German and a minor in philosophy.