ZUMA is an innovation company focused on market-level problems.ZUMA aims to develop high-end mechatronic systems for the bicycle sector and with new capabilities and features. The founders of ZUMA have a solid research background both in academia and in private institutions, as well as industrial experience on the development of innovativesolutions for new products. This background fits the current trend in the bicycle market where a leap from pure mechanical bicycles to integrated mechatronic bicycles is happening.The ultimate goal for ZUMA is to bring the potential of bicycles to new levels, both as a leisure article and as a mean of transport, and it has the vision of becoming the main reference in the industry offering differentiating products.

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