Kumar Abhishek is a growth marketer with extensive experience in building high-growth businesses. Currently serving as the AVP of Marketing at Zycus, Kumar leads the go-to-market strategy for the North America emerging market segment. Previously, they held key marketing roles at companies such as Merck Life Science, where they drove eCommerce growth and digital initiatives, and Wibmo, where they oversaw product and digital marketing. Kumar's career began as a software engineer, and they have consistently leveraged their technical background to enhance marketing strategies throughout their career. They hold an MBA in Marketing and Operations from the Indian Institute of Management, Kozhikode, and a BTech in Computer Science from IIT (ISM) Dhanbad.
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