Jeff Peterson

Jeff Peterson is an experienced executive in eCommerce and marketing, currently serving as the VP of eCommerce and Merchandising at 1-800 CONTACTS since August 2022. Peterson has co-founded Edmonds Love LLC, a hyperlocal eCommerce brand based in Edmonds, WA, since April 2020. Previous roles include VP of Growth at Webgility, Inc., and VP of Online Marketing & Sales at GoDaddy, where significant contributions were made to the transformation of the company’s online presence across multiple markets. Additionally, Peterson held senior positions at AT&T Mobility and Amazon.com, where responsibilities included managing website sales and pioneering new business initiatives. Early career experience includes product management at Geoworks and market analysis at Computers for Marketing. Peterson earned a BSC in Marketing from Santa Clara University.