Matthew Nedbalsky

Matthew Nedbalsky is an accomplished marketing professional with extensive experience in the field of digital marketing and customer relationship management. Currently serving as Senior Director of Marketing at 1-800-FLOWERS.COM, INC. since July 2013, Matthew leads the CRM Operations team, overseeing email, SMS, and push marketing with a team of over ten across the U.S. Previously, Matthew held the role of Director of Enterprise Email Operations, focusing on A/B testing, segmentation, and dynamic content. Matthew's career also includes positions such as Senior Manager of Email Marketing at Experian CheetahMail and Senior Account Manager at Wireless Generation. Matthew began in the marketing sector as a Marketing Manager and Marketing Specialist, with early experience as a Print Production Intern at BBDO. Matthew holds a Bachelor of Science degree in Philosophy from the University of San Francisco.