Crista Poole-Daca

Crista Poole-Daca is a seasoned professional with extensive experience in account management and business development, currently serving as Partner Integration Account Manager at 123Loadboard since June 2021. Previous roles include Business Development - Partner Channel at SourceKnowledge, where Crista cultivated relationships with publishers, and Account Manager at OPM Pros, focusing on L’Oréal brand strategies. Additionally, Crista held positions as Senior Account Executive and Account Executive at PaymentsMB, overseeing project implementation and managing high-risk client accounts, respectively. Early career experience includes content management at IT and a background in marketing and advertising at Ex Situ Marketing. Crista holds a Bachelor of Arts in Political Science and Government from St. Francis Xavier University.