Michelle Yam

Head Of Self-serve (consumer + B2b) at 1Password

Michelle Yam currently serves as the Head of Self-Serve (Consumer + B2B) at 1Password, leading both consumer and B2B self-serve businesses since April 2024. Additionally, Michelle is a co-founder and partner at The Coaching Collective, offering coaching services to clients. Previously, Michelle held the position of VP of Growth Marketing at SurveyMonkey from July 2019 to June 2023, focusing on full-funnel growth strategies. Other significant roles include Senior Director of Marketing Analytics at Lyft and Senior Director of Consumer Strategy, Analytics, & Activation at OpenTable. Michelle's early career includes positions at Gap Inc., Amazon, Sony Pictures Entertainment, and Oliver Wyman. Michelle holds an MBA from Northwestern University and a BS in Biological Chemical Engineering from the Massachusetts Institute of Technology.

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