Daria Melnychuk

Head Of Mediaplanning And Targeting Group at 1+1 media

Daria Melnychuk is a skilled media and marketing professional currently serving as a Mediaplanning and Targeting Manager at 1+1 media since May 2023. With a background in various roles such as Media Manager at Postmen and Marketing Manager at Noty.ai, Daria has cultivated expertise in digital marketing, PPC management, and media planning. Daria’s career includes positions at notable companies including Innovecs, Media Partnership Buying, Sigma, Spark Foundry, Tribal Worldwide, and Havas Media Ukraine. Daria holds multiple degrees from Kyiv National Economics University, including a Master’s in Advertisement Management and Bachelor's degrees in Marketing and Computer Science.

Location

Kyiv, Ukraine

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1+1 media

1+1 media Group is one of the largest media holdings in Ukraine. The key to our success is a huge team that creates content able to change the perception of yourself and the world. We see ideas in people, that is why we value and look for our employees, focusing on ideology, inspiration and love for their profession. The structure of 1+1 media includes 7 TV channels – “1+1,” “2 +2,” “TET,” “PLUSPLUS”, “1+1 International”, "UNIAN TV"​ and "Bigudi"​. Another component of the Group are news platforms TSN.ua, UNIAN and Glavred.info, which are among the most visited portals in Ukraine. Websites Telekritika and Dusia offer the latest news from the world of Ukrainian and foreign show business. The Group structure includes production department “1+1 Production” responsible for creation of in-house formats and adaptation of international formats of various genres for TV channels of the Group: reality and dating shows, talent shows, scripted realities, TV series, sitcoms, documentary and sports programs, original programs, information broadcasting, etc. The production not only covers in-house needs, but also works with external customers. General Director of 1+1 media – Yaroslav Pakholchuk.


Headquarters

Kyiv, Ukraine

Employees

1,001-5,000

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