23XI Racing
Evanna Howell is an accomplished professional with extensive experience in account management and business development within the sports and entertainment industries. Currently serving as a Senior Account Manager at 23XI Racing since November 2021, Evanna formerly held positions such as Business Intelligence Manager at Loud And Live and Project Manager at Feld Entertainment. Evanna's expertise encompasses strategic development, market analysis, and client relationship management, with a proven track record of executing successful sales-driven programs and initiatives across various high-profile organizations, including the Charlotte Hornets and Jacksonville Jaguars. Evanna holds a Bachelor of Science in Sport Management from Winston-Salem State University and dual master's degrees in Sport Business Management and Business Administration from the University of Central Florida.
23XI Racing
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23XI Racing – pronounced twenty-three eleven – was founded by NBA legend Michael Jordan and three-time Daytona 500 winner Denny Hamlin in 2020. Rising NASCAR stars Bubba Wallace and Tyler Reddick are the team’s drivers. 23XI Racing’s No. 23 Toyota Camry made its NASCAR Cup Series debut at the Daytona 500 on February 14, 2021, at Daytona International Speedway. The team then expanded to add a second full-time entry with the No. 45 Toyota Camry and occasional third car entry with the No. 67 Toyota Camry.