Alessandra Parker is a Senior Marketing Manager currently leading the Consumer Marketing Strategy at 2degrees, where they drive commercial growth across the Home and Mobile portfolios. With over 15 years of experience, they have previously held significant marketing roles at major brands in New Zealand, including 2degrees and Vodafone. Alessandra has been recognized as a TVNZ Marketing Awards Winner and has served as a guest speaker at Massey University and the Marketing Association Digital Day Out. In addition, they have contributed to the IAB Mobile Advertising Council, reinforcing their expertise in data-driven marketing strategies.
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