Adil Boulahoual

Adil Boulahoual is an experienced educator and consultant with a focus on research and analysis in marketing and organizational sciences. Currently serving as an ENSEIGNANAT-CHERCHEUR CONSULTANT and Directeur du Laboratoire d’Analyses Marketing & des Sciences d’Organisations at ENCG Casablanca since December 2011, Boulahoual oversees a research laboratory comprised of five teams specializing in various fields including data science, economic intelligence, and societal marketing. Additional roles include consulting for 2M TV, teaching at Universite Internationale de Rabat and PIIMT, and holding associate positions at TEC E CO and SNOB TRAVAUX. Past experience includes a project management role for the Moroccan Ministry of Industry and an analyst position at Banque Centrale Populaire, where data classification and performance analysis were key responsibilities. Boulahoual holds multiple degrees in economics from Mohammed V University in Rabat, including a Doctorate in Economics and a Master's in Econometrics.