Chloe Acebo

Chloe Acebo, MBA, is a seasoned marketing professional with extensive experience in online marketing analytics, paid search strategy, and brand development. Currently serving as a Senior Online Marketing Analyst at 2U since July 2018, Chloe has achieved significant results, including a 13% reduction in cost per lead and a 52% increase in lead volume through data-driven marketing strategies. Previous roles at 2U included Paid Search Specialist and Senior Brand Marketing Coordinator, where Chloe excelled in cross-functional collaboration and targeted marketing initiatives. Prior experience includes positions at adidas, OMD USA, UCLA, City Global, Ematic, and Sellbrite, demonstrating expertise in social media strategy, content creation, and market research. Chloe holds an MBA in Digital Innovation and Information Systems from Pepperdine University and a BA in Sociology from UCLA.