Lee Yee Jie

Lee Yee Jie is a marketing professional with extensive experience in managing B2B and direct-to-consumer campaigns across various sectors. Currently serving as Marketing Program Coordinator at 2X, Lee Yee Jie has successfully executed over 1,000 marketing campaigns, optimizing workflows for a global tech enterprise. In a concurrent role as Marketing Manager at BobaMate, engagement and customer retention are driven through targeted email marketing strategies. Previous leadership as Country Director at AIESEC in Malaysia resulted in a 30% revenue growth, while roles in social media content creation and project management further demonstrate strong capabilities in brand development, cross-functional collaboration, and community impact. Lee Yee Jie's educational background includes a Bachelor of Science in Biomedical Sciences from Universiti Putra Malaysia.