Armand Farrokh

Armand Farrokh is an accomplished author and entrepreneur, recognized for the book "Cold Calling Sucks (And That's Why It Works)." As the founder of Hathora, Armand also serves as a go-to-market advisor for several companies, including HeyGen, Covey, and Practice. Armand holds a Bachelor of Business Administration degree in Finance, graduating Cum Laude from the University of Southern California.