Kelly Goeke

Kelly Goeke, MBA, currently serves as the Global Demand Generation Lead at 3M, where responsibilities include leading global marketing campaigns, collaborating on annual marketing plans, and managing campaign activation across over 40 countries. Prior experience includes roles at Optum, where Kelly was the Director of Physician Marketing and Associate Director of Integrated Marketing, focusing on physician engagement and retention strategies, and at Pearson VUE in several positions leading marketing initiatives for IT and military markets. With a strong foundation in strategic marketing, campaign management, and cross-functional leadership, Kelly holds an MBA in Marketing from Augsburg University and a BBA in Marketing from the University of Wisconsin-Eau Claire.