Vanessa Santos

Vanessa Santos is the Americas Marketing and Technology Innovation Lead at 3M, where they lead projects in emerging technologies such as AI and ChatGPT to enhance marketing strategies across the Americas. Vanessa's extensive experience includes roles at Gerdau, where they significantly improved eCommerce engagement and sales productivity, and at Yara Brasil, managing digital project initiatives. They hold a Master of Business Administration in Marketing from USP/Esalq and possess certifications in Scrum, Google Digital Marketing, and Agile methodologies, among others. Prior to their current position, Vanessa contributed to marketing and sales operations at Novo Nordisk and has a profound background in digital project management and process optimization.