3Q/DEPT
Harshitha J P is a skilled media analyst with experience in implementing geo-based AB testing strategies at 3Q/DEPT, achieving an 18% increase in national lead volume. Proficient in advanced analytical techniques, Harshitha utilized polynomial regression models to enhance Return on Ad Spend (ROAS) by 10% and optimize ad spend. Prior experience includes conducting market research as a marketing associate at Halomine, Inc., and executing consumer behavior analysis during an internship at Trilliant. Harshitha began a career as a business development associate at Chemi Trade Corporation, successfully increasing sales revenue by 20%. Educational credentials include a Master of Engineering in Engineering Management from Cornell University and a Bachelor of Engineering in Electronics and Communication from RV College of Engineering.
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3Q/DEPT
DEPT® is a pioneering technology and marketing services company that creates integrated end-to-end digital experiences for brands such as Google, KFC, Philips, Audi, Twitch, Patagonia, eBay, and more. Its team of 4,000+ digital specialists across 30+ locations on 5 continents delivers pioneering work on a global scale with a boutique culture. DEPT® is committed to making a positive impact on the planet and since 2021 has been Climate Neutral and B Corporation certified. www.deptagency.com