The American Association of Advertising Agencies is a US trade association for advertising agencies.

Marketing

4A's

Marla Kaplowitz is the President & CEO at [4A's](/org/4as). Prior to this, they were with Kindred, [BBB National Programs](/org/bbb-national-programs), and MEC.

Kaplowitz has been in the advertising and media industry for over 20 years. Marla started their career at MediaVest and Ammirati Puris Lintas in 1996, before moving to MEC in 2011.

At MEC, Kaplowitz was responsible for turning around business losses and revenue decline as the Chief Executive Officer, North America. Marla achieved a commercial turnaround with new business wins and team growth, increasing revenue and profit. Her performance was noted with the 2016 Distinguished Citizenship Award from the John A. Reisenbach Foundation, and industry identification as a ‘Woman to Watch’ by Advertising Age in 2012.

In their current role at [4A's](/org/4as), Kaplowitz is responsible for leading the trade association that represents the marketing communications industry.

Marla Kaplowitz has a Bachelor of Arts in Sociology from [UC Santa Barbara](/org/uc-santa-barbara). Marla also has certification from Berkeley Law Executive Education in ESG: Navigating the Board's Role.

Sean McGlade - VP, Professional & Organizational Development, Carly Wengrover - VP, Marketing & Communications, and Mark Campanella - SVP, Enterprise Tech & Development report to Marla Kaplowitz.

Marla Kaplowitz

Sharon Napier is the Vice Chair at [4A's](/org/4as). Sharon has a long and successful history in the advertising industry. Sharon started their career at Eric Mower + Associates where they were a Senior Partner from 1991 to 1996. Sharon then became the President and CEO of WOLF Group from 1996 to 2004. After that, they co-founded Partners + Napier with John Partridge and Andy Napier in 2006. The agency was acquired by Project Worldwide in 2015 and Sharon stayed on as the CEO until 2018. [Rochester Institute of Technology](/org/rochester-institute-of-technology) then recruited Sharon to be their first Chief Marketing Officer, a position they held until 2020. Sharon has been an active member of [4A's](/org/4as) for many years and is currently the Vice Chair.

Sharon Napier has a Master of Science in Service Leadership and Innovation from [Rochester Institute of Technology](/org/rochester-institute-of-technology) and a Bachelor of Arts in Sociology and Management from St. John Fisher University.

Sharon Napier

Olutosin Cameron is a Senior Associate at [4A's](/org/4as). Olutosin has previous experience working in Human Resources at Digitas North America, as well as in non-profit consulting with the National Alliance on Mental Illness of NYC (NAMI-NYC) and NAMI-NYC Metro. Olutosin has also worked in event planning with [iMentor](/org/imentor), and in community outreach with The Black Girl Project and Brooklyn Children's Museum.

Olutosin Cameron has a Bachelor's Degree in Communication and Media Studies from Brooklyn College. Olutosin also has a certification from USF Corporate Training and Professional Education in Diversity, Equity and Inclusion in the Workplace Certificate.

Olutosin Cameron reports to Marla Kaplowitz, President & CEO. They are on a team with Adam Prus - EVP, 4A’s Benefits, Sean McGlade - VP, Professional & Organizational Development, and Chick Foxgrover - EVP, Creative Technology & Innovation.

Olutosin Cameron

Abe Kenana is an Integrated Project Manager at [4A's](/org/4as). Abe has a long history of working in various project management roles. Most recently, Abe was a Senior Project Manager at [MedRite Urgent Care](/org/medrite-urgent-care) from January 2022 to July 2022. Prior to that, Abe was a Project Manager at [Princeton University](/org/princeton) from July 2019 to January 2022. Abe has also held positions as a Program Administrator at [New York University](/org/nyu) from September 2015 to July 2019 and as an Operations Analyst at Novartis Consumer Health from December 2011 to August 2015.

Abe Kenana completed a Bachelor of Science in Finance from [Fairleigh Dickinson University](/org/fairleigh-dickinson-university). Abe then completed a Bachelor of Applied Science in Finance and Financial Management Services from [Fairleigh Dickinson University](/org/fairleigh-dickinson-university)-Florham Campus. Abe Kenana is also certified by the NJ Department of Banking & Insurance - Real Estate Commission in Real Estate License.

Abe Kenana

Khrystsina Tryboi is the Manager of Social Media and Email Marketing Strategies at 4A's. Khrystsina has over five years of experience in digital marketing, with a focus on project management.

Tryboi began their career as a Digital Project Manager at Cloudberry Creative in January 2015. There, they were responsible for leading project teams and ensuring the successful completion of client marketing initiatives. In this role, they established the optimal methodology for each project and collaborated with the Project Director to assign work distribution and estimate time and effort required for each task. Additionally, they served as the main point of contact for all project communication and as the liaison between the creative and account teams to provide quality oversight on all project deliverables. Khrystsina also developed and maintained project budgets using MS Project and Harvest software.

In December 2016, Tryboi joined 4A's as the Manager of Social Media and Email Marketing Strategies. In this role, they are responsible for developing and executing email marketing campaigns, managing social media accounts, and creating digital content.

Notable Contributions: 

• Developed a weekly project plan email, which summarized current projects, updated involved parties on progress, listed to-do items for team members, and provided upcoming project plans, including proactive alternate plans to accommodate potential changes from the clients. 

• Advanced to work with key high-profile clients such as CVS and Blue Cross Blue Shield. Managed projects and kept the teams organized through the development of elaborate email campaigns and testing, working with content creators and developers.

Khrystsina Tryboi

William Orphelia has 30 plus years of Finance/Accounting experience. William has worked in industries such as Healthcare, Manufacturing, Global Trade, & Advertising. The bulk of his career has been in private equity working with companies in their start-up or growth phase. William specializes in financial systems design, configuration, and implementation.

William Orphelia

Aaron has been with the 4A’s since 2019 and manages all strategic partnerships, event sponsorships, partner members and in-kind partners. Prior to the 4A’s Aaron worked at an emerging start-up called SportsRecruits where he oversaw and executed 50+ events a year. Aaron continued his career at [Blue Buffalo](/org/blue-buffalo-co-ltd) managing their mobile event marketing and sponsorship program.

Aaron Zimmerman

Tamiko is a seasoned global marketing leader, growth driver, speaker, and founder. With +18 years of deep-rooted strategic marketing, communications, new business, and operational experience. Her geeky approach is to identify challenges, create solutions, activate programs, and make an impact. She enjoys helping others thrive and inspiring people to act at all levels.

Tamiko Evans

Tangie is a marketing, communications and nonprofit leader with expertise in leading high-profile strategy, messaging, and advocacy campaigns to promote equity and belonging. She began her career in Account Management at Grey (P&G), then raised over $30MM in the social impact space by partnering with notable brands, thought leaders, celebrities, and foundations. Tangie loves art and cooking and has two young daughters.

Tangie Murray

Mechelle Morgan

Yue Wang

Devika Bulchandani

Vita Harris

Amani Duncan

Matthew Kaal

Geraldine Mpetey

Kevin Agyakwa is a communications strategist who uses powerful storytelling and data to boost engagement and revenue for organizations in the for-profit and nonprofit space. He is passionate about Diversity Equity & Inclusion with a particular focus on Tech, Education, Marketing, Advertising & Healthcare.



Kevin Agyakwa

Junior Lee

Maiyah J. Rushing

Stephany Duran is a Senior Associate at [4A's](/org/4as), a strategic partnerships company. Stephany was previously an Executive Assistant at Horizon Health Corporation from April 2015 to September 2021.

Their manager is Marla Kaplowitz, President & CEO. Some of their coworkers include Sal Conte - VP, Business Intelligence & Insight Group, Michele Mavi - Director, Facilitation & Coaching, and Carly Wengrover - VP, Marketing & Communications.

Stephany Duran

Rose Paleologos

Helen Siguenza is currently the Director of HR, People, & Culture at [4A's](/org/4as). Prior to this role, Helen was the Human Resources Manager at Nassau Candy Distributors, Inc. from March 2018 to June 2021. In this role, Helen was responsible for training new employees, providing working leadership and guidance to tellers, and verifying transactions. Prior to their role at Nassau Candy Distributors, Inc., Helen was the Assistant Head Teller at Valley National Bank from September 2010 to July 2014, where they trained new employees in the role of teller and provided working leadership and guidance to tellers. Helen also worked as a Human Resources Generalist at Pay-O-Matic Corp. from January 2015 to March 2018, where they were responsible for sourcing, interviewing, hiring, and processing new hire paperwork and terminations for the Brooklyn and Manhattan districts. In this role, Helen also developed an orientation and store manager training program.

Helen Siguenza holds a Bachelor of Science in Business Administration from York College, City University of New York (CUNY). Helen also has a certification from [SHRM](/org/shrm) in [SHRM](/org/shrm)-CP (SHRM Certified Professional).

Helen Siguenza reports to Marla Kaplowitz, President & CEO. Helen Siguenza works with Harley Griffiths - SVP, Member Engagement & Development, Eastern Region, David-Anthony Powell - SVP, Central Region, & Member Engagement & Development, and Chick Foxgrover - EVP, Creative Technology & Innovation.

Helen Siguenza

Michele joined the 4As in 2021 as a member of the Professional & Organizational Development team. Her career has been spent helping people advance both personally and professionally though coaching and corporate training. She is certified in Applied Positive Psychology and Gallup Strengths and is passionate about making the workplace, work better and her advice has been quoted in several high-profile publications.

Michele Mavi

Andy brings a many-layered background to the 4As, with broad experience in the agency, client, and consulting worlds. He’s a natural facilitator who works to define the real problems to be solved, by being good at asking the right questions, and even better at listening to the answers. His outside passions include cycling, guitar, and France (the country and the wine).

Andy Goldsmith

An all-around business leader, David-Anthony’s career pedigree spans cross-industry experiences leading domestic and global client engagements at agencies in New York, San Francisco, and Chicago. He holds a Masters in Advertising from S.I. Newhouse School of Communications at Syracuse University and a B.A.A. in Communications and Marketing from Central Michigan University. An is an avid car buff and cocktail whisper.

David-Anthony Powell

Kevin joined the 4A’s Media, Technology and Data team in 2021. His constant curiosity and experience spans product development, marketing, operations and analytics. He was instrumental in scaling the global programmatic group at dentsu and most recently led the data and analytics teams to create a unified reporting solution for the business. Kevin is the father of 3, resides in Minnesota and loves the outdoors.

Kevin Freemore

Nicole brings a breadth of both subject matter expertise and experience across various types and sized agencies. Nicole’s experience in client negotiations, knowledge and insight of agency operations and financial models will be a difference maker for their members as they look to expand their capabilities, drive greater workflow efficiency and evolve their finance and operations practices.

Nicole Rizzo

Jason Gaikowski

Chris Foster

Megan Pagliuca

Kate MacNevin

Marie-Claire Barker

Jeff King

Michelle Headley

Angela Steele

Helen Lin

Kyle Allen

A seasoned federal lobbyist and grassroots advocacy professional, Amanda collaborates with external stakeholders and government officials to advance the public policy goals of 4A’s members. Her experience includes tenures at McGuireWoods Consulting, DDC Public Affairs, and [Peloton Technology](/org/peloton-technology). Residing in the DC suburbs, Amanda is a William & Mary alumna, diehard [Chicago Cubs](/org/chicago-cubs) fan, and avid house plant enthusiast.

Amanda Anderson

A seasoned retirement plan professional with over 30 years of experience, Lisa enjoys educating and guiding employers and colleagues through the intricacies of retirement plan administration. When not managing retirement plans, you will most likely find Lisa enjoying the outdoors – biking, hiking, skiing, and so on – or creating something tasty for her family and friends.

Lisa Kennedy

Barry Broxterman is part of 4A’s Benefits, managing the 4A’s Workers Compensation Captive and other insurance plans. Always having a desire from a very young age to take something apart to understand how it works or how it was put together, there has never been a project deemed too big or too difficult to take on.

Barry Broxterman

With nearly 20 years of experience at advertising agencies including McCann Erickson, D’Arcy, [Saatchi & Saatchi](/org/saatchi-saatchi), and Publicis, Mollie oversees member experience and innovation for the 4A’s, identifying opportunities and delivering solutions that add value to 4A’s member agencies’ business and help to move the industry forward.

Mollie Rosen

With the 4A’s since 2019, Sean has spent his career helping people solve problems through creativity, critical thinking, art, and technology. In addition to leading corporate training teams in multiple sectors, he has taught courses in the arts and humanities for the School of the New York Times, The Cooper Union for the Advancement of Science and Art, and the City University of New York.

Sean McGlade

Stacey Abreu

Sal Conte

Harley Griffiths

Angela Prince has a CPA with foundation in public accounting and extensive experience in corporate accounting functions. She is a working leader and problem solver with a process improvement mindset and strong communication skills.

Angela Prince

Gregory T. Walker is a senior marketing and marketing communications professional, with over 30 years of agency and client-side experience across a broad range of industries. Prior to his current position, Greg spent 11 years as the 4A’s SVP, Member Engagement & Development, Southern Region. He’s a native of Akron, OH, graduate of [Miami University](/org/miami-university) and attended Northwestern’s Executive Development Program.

Gregory T. Walker

Alison Pepper is Miami-born, Atlanta-raised, and spent the last fifteen years in Washington, DC and San Francisco – she keeps her moving boxes in the closet at the ready. An unexpected detour between college and law school introduced her to the intersection of law and policy, and she has never looked back. Her hobbies include being a failed dog show handler and rock climbing.

Alison Pepper

Adam is a relationship builder, business development & fundraising professional with 25+ years of executive management and non-profit experience. He has been fortunate to utilize his skills for corporations and worthy charitable causes across the nation.

Adam Cotumaccio

Vicky joined the 4A’s in 2021 as a member of the Professional & Organizational Development team. Prior to this, she created and facilitated training programs across the US for multiple industries, like government and higher ed. Known for her dynamic trainings, her creativity is fueled by a vivid imagination, the ocean, an uphill hike, a strong drum beat, logic puzzles, and coffee.

Vicky Gerstorfer

Stacie knows that connecting people with intelligence and insights powers the business of 4A’s members and the advertising industry. With a Master of Library & Information Science degree and 10+ years in corporate information centers, she finds the right piece of information at the right time. In her spare time, she enjoys trivia, podcasts, travel, and cooking delicious plant-based food.

Stacie Calabrese

With over a decade of experience in the ad industry, Carly has led corporate communications for some of the leading creative companies in the world. At the 4A’s, Carly helps drive the marketing communications strategy for the organization, working closely with 4A’s practice leads to ensure members have what they need to compete. Carly oversees the 4A’s Agency Comms Committee.

Carly Wengrover

Mauro is a VP of IT with a Master’s in Information Technology and a minor in Psychology, Mathematics, and Astronomy. He is creative, dedicated, and knowledgeable. He has a passion for technology and provides leadership for the continued development of innovative, robust, and secure information technology environments. Hobbies include crypto/Blockchain tech, painting, poetry, exploring antiquity, and science.

Mauro Cardarelli

Paul Corkery is part of the 4A’s Benefits team based in Charlotte, NC. The 4A’s Benefits team partners with their 4A’s member agencies all over the U.S. for their Commercial Insurance and Employee Benefits needs. Born and raised in Cork, Ireland and having worked in the Insurance Industry since 2004, Paul enjoys spending time with Family and Friends in his downtime, when he’s not helping his clients.

Paul Corkery

JC leads Member Engagement for the Western Region and oversees our Strategic Partnerships group. He’s an award-winning marketing professional with over 20 years of experience in ad-tech, media, and strategy. He is a big picture thinker with entrepreneurial spirit.

Juan C. Suarez

Mark looks after all things IT at the 4A’s, and is a life-long tech professional – coming to the 4A’s after a long career as an executive with IBM and a consultant with Price Waterhouse. A resident of Columbus, OH, Mark enjoys spending time with his two Whippets – Claude and Ella – and hanging in the gym when he’s not feeling laz

Mark Campanella

A lifelong New York area resident, Matt has worked at both small and mid-size full-service agencies, as well as global media agencies. A student of the business, he enjoys leveraging his business development, account, and agency management experience to provide guidance and counsel to their member agencies. Helping them succeed in today’s challenging business environment is truly gratifying for him.

Matt Kasindorf

Brian joined the 4A’s after a long tenure working for and leading agencies. He believes deeply in the power of creativity and sees its power multiplied with the accountability of modern marketing tools. His current role is supporting some of our largest agency members and growing membership by demonstrating the unique value of the 4A’s.

Brian Nienhaus

Ashwini Karandikar is a motivational & mentoring leader with an excellent track record of building diverse and talented teams in over 50+ markets. She is recognized as an agency innovator, leader in diversity and inclusion, and nominated as one of the 30 most powerful women in mobile advertising. She is very active in performing arts, music & theater, focused on bringing performing arts and artists local communities through concerts and the theater.

Ashwini Karandikar

Adam Prus

Chick Foxgrover

Christine Fruechte

Greg Stern

Marie-claire Barker

Laura Maness

Steve Williams is the current director at [4A's](/org/4as). Steve has also worked as the president and CEO of WOLF Group, senior partner at Eric Mower + Associates, and director at Partners + Napier. Steve has a long and successful history in the advertising industry.

Steve Williams holds a Master of Science in Service Leadership and Innovation from [Rochester Institute of Technology](/org/rochester-institute-of-technology) and a Bachelor of Arts in Sociology and Management from St. John Fisher University.

4A's

About

Photos

Values

Insider experiences

Org chart

Teams

Jobs

Wires

Similar organizations