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Mechelle M. currently serves as an Event Marketing professional at MKTG WMN since September 2024 and as an Event Marketing Manager at 4A's since January 2022, where responsibilities include spearheading multi-channel event marketing strategies and managing execution, budgeting, vendor coordination, and analytics. Previously, Mechelle held the position of Marketing Associate at The Estée Lauder Companies Inc. from March 2011 to May 2020, leading event strategy for Estée Lauder and Bobbi Brown in North America. Mechelle's career began at Emmis Corporation from October 2007 to December 2010 as an Integrated Marketing and Event Manager, where the focus was on integrated campaigns and event strategy for major brand partners. Mechelle is pursuing an Executive Masters in Marketing & Strategic Communications at NYU School of Professional Studies, with a prior BA in Communications from California State University-Long Beach.
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The American Association of Advertising Agencies is a US trade association for advertising agencies.