Lauren McGuire currently serves as the Executive Vice President of Digital & Social at 5WPR, having joined the company in September 2025. Prior to this role, Lauren held multiple positions at Zeno Group from March 2020 to August 2025, including Senior Vice President of ZDX Operations & Integration and Senior Vice President of Paid Media & Digital Operations. Additional experience includes serving as Director of Paid Planning & Buying at Resolute, Associate Director of Digital Media at TMP Worldwide, and various account management roles at Rise, Tribune Media, and Conversant. Lauren began professional career with positions at Light Reading and UBM DeusM. Lauren earned a Bachelor of Arts in Communications, specializing in PR and advertising, with a minor in Business Administration from Loyola University Maryland and also attended Newcastle University.
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