Dana Shapiro Marotto is an accomplished marketing and strategy professional with extensive experience leading marketing initiatives across various industries, including e-commerce, digital health, and IoT. Currently serving as a Strategy and Operations consultant at 621 Consulting since November 2021, Dana has previously held senior roles such as Fractional CMO at PS/Ship and Vice President of Marketing at WaterBit, Inc., where significant enhancements in brand positioning and lead generation were achieved. With a background that includes strategic roles in companies such as UNIFI Labs and BMC Software, Dana has a proven track record of driving operational efficiencies and creating effective go-to-market strategies. Educational credentials include an MBA from Harvard Business School and a BA in Economics/Business from UCLA.
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