7awi Media Group
Ali S. is a seasoned professional with extensive experience in digital strategy and transformation, currently serving as Co-Founder and Principal Consultant at The SIX Digital, where leadership of a 20+ member consulting unit supports a global enterprise in launching a luxury brand D2C division. Ali S. also holds the position of Business Unit Director at 7awi - Waseet Media Group, managing global partnerships with notable firms such as L'Oreal and Coca Cola, alongside leading digital solutions for the group. Previous roles include Head of User Experience at Sixth Frame, Technology Consultant at Amazon Web Services, Co-Founder of Apps Evolution, and Team Lead Digital at Nokia, demonstrating a strong background in technology consulting, digital experience design, and managing client engagements across various sectors. Ali S. holds an EMBA from the University of Toronto, as well as a Disruptive Strategy certification from Harvard Business School and a degree in Computer Systems Engineering from Ghulam Ishaq Khan Institute.
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7awi Media Group
We, www.7awi.com, founded in 2012, are a leading and independent digital platform. The name 7awi, pronounced Hawi, comes from the Arabic word for “wizard”. Through the past 10 years we have grown 12 digital websites reaching over 15 million monthly visits and over 100 million social followers and we’re still growing. By far, we are the largest Snapchat Discover publisher in the GCC and it is the social platform of choice for the people of the gulf region. We understand the Arab audience and have the means (content, technology, and reach) to deliver the message from advertisers and clients. Our clients vary across sectors including banking, automotive, FMCGs, retail, hospitality, and government. Get to know our websites below: 1. www.layalina.com (lifestyle, beauty for women) 2. www.sa2eh.com (travel & tourism) 3. www.layalinaprivee.com (fashion and luxury) 4. www.alqiyady.com (technology and biz) 5. www.babonej.com (health & wellness) 6. www.arabsturbo.com (automotive) 7. www.tajuki.com (beauty) 8. www.ra2ej.com (viral and trending) 9. www.uaemoments.com (English for UAE) 10. www.ksamoments.com (English for KSA) 11. www.bahrainmoments.com (English for Bahrain) 12. www.qatarmoments.com (English for Qatar) 13. We also have our insights/survey platform www.istibyani.com 14. We have our internal database of influencers www.socialeye.ae, which helps us manage any influencer marketing campaign by leveraging our strength and relationship with content creators, key opinion leaders and influencers. We have over 800 influencers and content creators we can tap into. 7awi also operates Social Camels, which specializes in digital and social marketing for reputable clients. The group is successfully diversifying their client base and reaching new social platforms every day. So, Let’s talk!