Melissa (Nissen) Kreuter has a diverse work experience in the field of analytics and data science. Melissa started their career as a Data Analyst Intern at PRSPX in September 2013, where they gained experience in analyzing and interpreting data. Later, they worked as an Inside Sales Representative at PRSPX from October 2013 to July 2014.
In 2014, Melissa joined Havas Edge as a Jr. Media Analyst, and in July 2015, they were promoted to the role of an Integrated Analyst. During their time at Havas Edge, they developed skills in integrated analysis and media analysis.
Since 2016, Melissa has been working at 85SIXTY, starting as a Digital Marketing Analyst and then progressing to the role of Analytics Manager. In December 2017, they were promoted to the position of Director of Analytics, where they led a team in analyzing and interpreting marketing data. In January 2020, they became the Sr Director of Insights + Data Science, focusing on providing strategic insights and utilizing data science techniques. Currently, Melissa holds the position of VP of Analytics at 85SIXTY, where they are responsible for overseeing the analytics department and driving data-driven decision making.
Melissa (Nissen) Kreuter obtained their Bachelor's of Science degree in Actuarial Sciences from The Ohio State University, where they studied from 2009 to 2013. Prior to that, they completed their high school education at Carroll High School from 2005 to 2009. Additionally, Melissa holds a certification in Google Analytics Individual Qualification from Google.
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