Alyssa Ignacio

Alyssa (Sarmiento) Ignacio is a seasoned Senior Email & Lifecycle Marketing Manager at 8x8, leveraging over 10 years of experience in B2B marketing across digital, email, and event channels. Previously, Alyssa held various roles, including Director of Demand Generation at Convex and Senior Marketing Manager of Demand Generation & Campaign Operations at AppDynamics, where they drove significant increases in marketing qualified leads and optimized comprehensive marketing strategies. Alyssa's career is marked by a proven ability to foster cross-functional collaboration and innovate campaign performance, supported by numerous accolades in their field. They are currently pursuing a Bachelor of Science in Marketing at San Francisco State University.