David Miller-Heidke has extensive experience in management and buying within the retail sector, currently serving as General Manager for 99 Bikes Australia & New Zealand since January 2019. Prior to this role, David held various positions at EB Games Australia from January 2003 to August 2018, including Head of Planning, Forecasting and Buying, where responsibilities encompassed managing a team and overseeing product negotiations for major gaming categories. David also served as Head of Buying, Senior Category Manager, and Category Manager, focused on developing strategies to enhance sales and margins across gaming products. David's early career included positions as Senior Buyer and District Manager, overseeing operations for multiple stores. David earned a degree from Queensland University of Technology between 2002 and 2008.