Jesal Shethna

Jesal Shethna is an experienced Search Engine Optimization professional currently serving as the Search Engine Optimization Manager at A Place for Mom since May 2022. In this role, Jesal is responsible for developing and executing organic and on-page strategies to enhance traffic and conversion, establishing best practices in technical SEO, and implementing data-driven strategies for search and visitor engagement. Prior to this position, Jesal was a Google SEO Strategist at Thrasio from July 2021 to May 2022, focusing on optimizing organic SEO rankings for direct-to-consumer brands. Jesal's career also includes significant contributions at EDUCBA, where roles ranged from Assistant General Manager for SEO and Content to Senior Research Analyst, emphasizing marketing strategy development and SEO growth. Educated at Vidyalankar Institute of Technology and South Indian Education Society's College, Jesal holds a Master's in Management Studies with a focus on finance and a Bachelor's in Management Studies.