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Edwin Eng

Director, Ad Sales Research And Reporting, Analytics at a4 Advertising

Edwin Eng has a strong background in research and analytics, primarily in the media and advertising industry. Edwin began their career as a Senior Research Analyst at Telerep in 2000 and then moved on to CBS Television Sales as a Research Analyst in 2001. At CBS, they focused on data research and reporting to assess the station's performance and enhance marketing outcomes. In 2004, Edwin joined a4 Media, where they held various roles, including Senior Research Analyst, Research Manager, Director of Research, and eventually Director of Ad Sales Research and Reporting, Analytics. Throughout their time at a4 Media, Edwin led teams in driving strategic planning, research, reporting, and sales fulfillment efforts. Edwin also excelled in optimizing data utilization, translating results for clients, and identifying areas of performance opportunities. Edwin's expertise in data analysis and research has contributed to multimillion-dollar revenue growth and informed business decisions for Altice and Cablevision media sales divisions.

From 1995 to 2000, Edwin Eng attended St. John's University. No specific degree or field of study was mentioned.

Location

New York, United States

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a4 Advertising

a4 advertising is an advanced advertising and data company that provides audience-based, multiscreen advertising solutions to local, regional and national businesses and advertising clients. a4 enables advertisers to reach more than 90 million U.S. households on television through cable networks, on-demand and addressable inventory across the U.S., and more than 45 million U.S. households through authenticated, privacy-compliant IP addressability supported by rich data sets and powerful analytics and attribution services in a simple, user-friendly way.